What is Pick N Dazzle

 

Pick N Dazzle is a premium beauty subscription box brand founded in Netherlands, offering personalized beauty boxes with skincare, makeup, and haircare products from luxury and high-quality international brands.
The brand ships across Europe and has a strong presence in CEE markets, Bulgaria and Romania, focusing on personalization, value, and curated beauty experiences.

Pick N Dazzle combines data-driven personalization with editorial curation, helping customers discover products that truly match their skin type, preferences, and lifestyle.

 

What makes Pick N Dazzle different?

Unlike standard beauty boxes that send the same products to everyone, Pick N Dazzle is built around personalization.

Each customer:

  • creates a beauty profile
  • selects preferences (skin type, hair type, makeup habits)
  • receives products tailored to those preferences

Key differentiators:

  • 🎯 Personalized selection, not random samples
  • 💎 Premium brands such as Avant Skincare, Korean beauty brands, professional haircare, and high-quality makeup
  • 💰 Exceptional value, often offering products at 60–70% below retail price
  • 🎁 Combination of full-size and deluxe products

 

How does Pick N Dazzle work?

  1. Create a profile
    Customers answer questions about their beauty needs and preferences.
  2. Choose a box type
    • Personalized subscription box
    • Limited edition or themed box
  3. Receive a curated selection
    Products in the Personal boxes are selected based on the profile and availability from partner brands.
  4. Discover & enjoy
    Customers try new products, brands, and routines without paying full retail prices.

 

Is Pick N Dazzle a subscription or a one-time box?

Pick N Dazzle offers both models:

  • 📦 Personalized subscription boxes
    Delivered regularly, based on individual beauty profiles.
  • 🎁 Limited edition & themed boxes
    One-time purchases (e.g. seasonal boxes, brand collaborations, Korean beauty boxes).

This flexibility allows customers to choose commitment or spontaneity, depending on their needs.

 

Where is Pick N Dazzle available?

Pick N Dazzle ships to all European markets, with strong focus and presence in:

  • 🇧🇬 Bulgaria
  • 🇷🇴 Romania

The brand collaborates with international beauty suppliers and European partners, ensuring authentic products and reliable delivery.

 

Who is Pick N Dazzle for?

Pick N Dazzle is designed for people who:

  • love discovering new beauty brands
  • want personalized skincare and makeup
  • appreciate premium quality at better value
  • enjoy curated experiences instead of endless browsing

Typical customers include:

  • skincare enthusiasts
  • busy professionals
  • gift buyers
  • beauty lovers who want to experiment safely

 

Is Pick N Dazzle worth it?

Pick N Dazzle is often considered worth it because:

  • the total retail value of products exceeds the box price
  • personalization reduces the risk of unused products
  • customers gain access to premium and niche brands

For many users, it replaces impulse beauty shopping with a curated, cost-effective alternative.

 

About the founder & brand story

Pick N Dazzle was founded with the idea that beauty discovery should be personal, exciting, and affordable.
The brand focuses on long-term relationships with customers and partners, prioritizing quality, trust, and transparency over mass distribution.

 

Frequently asked questions

What is a personalized beauty box?
A beauty box curated based on individual preferences such as skin type, hair needs, and makeup habits.

Does Pick N Dazzle include full-size products?
Yes. Boxes often contain full-size products or generous deluxe sizes.

Can Pick N Dazzle be given as a gift?
Yes. Both subscription and one-time boxes are popular gifts.